Experiential Marketing

We create live experiences that inspire smiles and thank you’s. Traditional advertising might be fun, and digital may be all the rage, but actively connecting to people - literally - in a meaningful and memorable way through a face-to-face interaction, is what we know is the greatest frontier.

We provide full-service experiential capabilities from developing strategic plans to concept development to implementation to execution. Our expertise allows ideas and brand messages to come to life in the real world with the same passion and integrity with which they were conceived. Relay was among the first to deliberately integrate the discipline of informed sponsorship negotiation, budgeting and intelligence with the tactical event expertise required to bring life to brands inside sports, entertainment venues and special events.

We’re designed specifically for this dynamic - our research/intelligence division and strategy consulting arm on one side and our in-house operations and activation experts, warehousing/DOT facility and wholly integrated field staff and training company on the other. We have the goods to properly and safely tour a massive mobile marketing truck on the road for years on end (we even do it throughout China) while we are equally comfortable activating a brand experience in the midst of a bustling street festival, live concert or community park.